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Identity

Below are some sample identities undertaken by the Gostrent Multimedia team:


QRacing
2001-2002

Gostrent designed the new brand identity for QRacing (formerly the Queanbeyan Racing Club). The identity needed to be modern, timeless, simple, and strong.

QRacing
   

Dept. of Family & Community Services - HANDline
2002

Designer Rob Crispe conceptualised the new identity for a national disability hotline, prior to joining Gostrent. The logo needed to be sympathetic and meaningful to the groups it represented, whilst also being a modern symbol.

HANDline
   

Netform Racing Service
2002

Gostrent developed the logo for Netform, a horseracing industry service run by AAP. The simple, clean and bright feeling of the logo makes it a practical branding device for the Netform service.

Netform
   

StableWatch Racing Service
2002

Gostrent produced an e-logo for StableWatch, and online horseracing service. The logo needed to be clear and legible on-screen, and also needed to work across all mediums including print.

StableWatch
   

InfoCat Information Catalogue
2000-2001

Designer Rob Crispe conceptualised this logo for an online information catalogue called InfoCat, prior to joining Gostrent. It illustrates the transfer of information, which is the core purpose of the InfoCat system.

InfoCat
   

Tea House
2000

Gostrent developed an identity concept for a local range of Asian Green Teas, called Tea House. The logo is very simple and subtle in representing the oriental origins of the product.

Tea House

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